BACK TO LEARNING WITH TRIVEX®- By PPG As kids go “back to learning” this Fall, many aspects of their lives have changed – including the school schedule and learning structure. More than ever, parents are looking for the best supplies, resources and tools for a successful school year. This includes finding eyewear that meets the specific needs of kids’ eyes, including durability, optical quality and protection – from impact, from harsh cleaners and chemicals and from UV and harmful blue light.
Trivex® lenses are an ideal choice for kids. Trivex is a urethane-based pre-polymer originally developed for the military as “transparent armor,” PPG Industries refined the technology for the optical industry in 2002 and named it Trivex, due to its three main performance properties: superior optics, ultra-lightweight and extreme strength.
The lens’s superior clarity is a product of its Abbe value. Trivex material has an Abbe value of 43-45, compared to polycarbonate at 29-31 and high index at 32-41. Trivex’s light weight is due to the material’s specific gravity. Trivex was engineered to be the lightest material, with a specific gravity of 1.11g/cm3. Lastly, lenses made with Trivex material can pass some of the optical industry’s highest standards for impact resistance, and able to withstand the demands of kids’ active lifestyles. Continue Reading...
OPTICAL SUMMIT IS TAKING PLACE THIS SUNDAY. SAVE YOUR SEAT TODAY!
The first of Opticians Association of Canada, Ontario Opticians Association and The Optical Group Fall events, will take place online this Sunday, September 13. There is still time to register!
One low price of $35+tax gains you access to Optical Summit and Specialty Symposium 2020. >> REGISTER HERE <<
WE ARE OPEN. SEE A LICENSED OPTICIAN TODAY. CAMPAIGN
The OAC and OOA partnered on an advertising campaign that brings a little humour at a time we could all use some while informing the public that Opticians are OPEN and ready to help with their visual needs.
The advertising campaign includes a full page ad in the Horizon Toronto delivered to over 100,000 households in the Toronto area and 186 – 5 second spots on the largest wrap-around screen in Canada, located in Dundas Square in Toronto.
We will also be sharing the campaign through our social media channels – FEEL FREE TO SHARE on your business or personal pages!
SEPTEMBER IS CVI AWARENESS MONTH
What is cortical/cerebral visual impairment (CVI)? Cortical visual impairment (CVI) is a decreased visual response due to a neurological problem affecting the visual part of the brain. Typically, a child with CVI has a normal eye exam or has an eye condition that cannot account for the abnormal visual behavior. Children with CVI display characteristic behaviors. It is one of the most frequent causes of visual impairment in children from developed countries.
How does vision work in CVI? The eye structure in CVI is usually normal. The eye takes a normal picture of the object and sends the message to the brain. The message is not properly processed or integrated because of the abnormal brain function.
Damage to the posterior visual pathways results in characteristics visual behaviors depending upon which of the visual centers or association areas is involved. Damage to the optic tracts and radiations can result in abnormalities of the visual field (blind spots). Continue Reading...